Rotecna incorporates virtual reality in the development of its products

Innovation is Rotecna’s most characteristic feature and the company constantly works in this direction, going for ways that keep us as leaders in our sector. For this reason, Rotecna has recently invested in virtual reality, an innovative technological tool that the R + D + I department has incorporated into the design and creation of new products.

Virtual reality allows companies’ productivity to increase through innovation, with tailored solutions to their needs. Aware of the advantages of this technology, Rotecna has chosen to implement it to further optimize work processes established before prototyping new products.

So far, Rotecna’s technicians made these prototypes with a 3D printer, a fact that helped to see how the final product would work on the farm. However, adding virtual reality now allows us to review and validate designs before printing, and therefore include improvements to 3D prototypes. Hence, there is one for virtual tests where we can test and inspect products with their real measurements. There is also the option of doing a product functionality study, simulating the assembly site, that is, a commercial farm, since this tool allows technicians to render the models in three dimensions and integrate them into virtual reality scenarios, offering a realistic 360 ° perspective on what the final result of each piece and its possible uses will be. In this sense, the visualization of the product incorporated into its space allows checking how it would work, verifying in a more agile way each model’s correct functioning, detecting possible improvements in design and making decisions regarding the final manufacture and assembly of the product.

In short, with virtual reality, we can visualise the product developed from a very initial stage in the process, which allows optimization of processes and adaptations and improvements on the fly, without waiting to have the final product manufactured to try it.

All these improvements help reduce the costs of creating a product since, in addition to design costs, other steps in the chain are optimized until manufacturing is reached. It also implies an improvement in the efficiency of end customer service, shortening new product development timeframes.

Thus, Rotecna's commitment to invest in the latest technologies on the market contributes to achieving the brand's main objective: to offer the best solutions to livestock farmers and guarantee customer satisfaction with the final product through innovation and technology.